Jose Rodriguez

Founder & Owner

Joe was born in San Lorenzo, PR, and moved to Chicago, IL as a teenager. There, he married Ms. Lydia Jimenez and had 3 sons: Cucho, Bobby, and Joey. In his mid-30s he took a vacation back to Puerto Rico and fell in love again with his hometown island.
Even though he was successful in Chicago as an insurance broker, he decided to return home. He had a fresh start as a Taxi driver and had his new baby girl, Sasha. With determination and inspiration to give his children a better life, he founded Rico Sun Tours, Inc. in 1979. For over 40 years Joe has been dedicated to promoting the island all over the world as a preferred travel destination in the Caribbean.

Over 45 Years Of Unforgettable Island Adventures And Irreplaceable Memories

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